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Restaurant Web Design Company

A real restaurant web design company has one job 90% of the time: deliver menu, hours, and either a reservation link or directions in under 90 seconds on a phone. Everything else is secondary. Built around that single mobile-first conversion event.

iPhone mockup showing an example restaurant website with menu preview, Make a Reservation CTA, and phone number, built by ChegTech
The brief

Why Restaurant Web Design Company is different.

Restaurant website conversion is unique because the conversion event is usually a decision made within 90 seconds on a phone: "can I see the menu, are they open right now, and how do I get a reservation or directions?" Most restaurant sites fail this test by burying the menu behind a PDF download, using carousels that load slowly, or showing hours that aren't current. The fix is brutal simplicity: menu as visible text (not a PDF), hours pulled from a single source of truth that updates automatically, reservation integration as one tap, and directions surfaced above the fold. Beyond the mobile basics, the secondary work is photo schema for dishes (which AI assistants surface on "best [cuisine] in [neighborhood]" queries), Google Posts integration for daily specials, and online ordering integration where applicable.

An inviting restaurant table setting with white plates and glassware beside a window
What we build

What we build for Restaurant clients.

  • Menu as visible HTML text, not a PDF

    Menus rendered as on-page HTML so they're indexable, mobile-readable, and surfaceable in search and AI Overview results. PDF menus are conversion killers.

  • Hours from a single source of truth

    Hours managed in one place and pushed to the site, GBP, and reservation system simultaneously. Outdated hours are the most common restaurant-site failure.

  • Reservation integration

    OpenTable, Resy, SevenRooms, or Tock integrated as one-tap booking from the homepage and menu pages. Reservation friction is conversion friction.

  • Online ordering integration where relevant

    Toast, Square Online, ChowNow, or direct-DoorDash integration for restaurants doing takeout/delivery volume. Surfaced on the menu page where the intent already lives.

  • Photo schema for signature dishes

    Real, well-lit photos of menu standouts with proper schema markup. AI assistants surface dish photos on "best [cuisine] in [neighborhood]" queries when the schema is right.

  • Google Posts integration for specials

    Daily/weekly specials posted to GBP automatically from the site CMS. Posts are an underused conversion lever for restaurants specifically.

How I build it

How I Build Restaurant Web Design Projects.

Every site I build runs on the same modern, server-rendered stack — the same one powering chegtech.com. That's deliberate. The default for local-business sites is WordPress with a page builder, and the builder layer tanks Core Web Vitals and ceiling SEO. Custom-built means faster, cleaner, and built to rank from day one.

SEO + AEO Built In

  • Local SEO
    GBP-aligned content, NAP consistency, citation cleanup, neighborhood pages
  • Technical SEO
    Core Web Vitals in the 90s, semantic HTML, structured data, clean sitemap
  • AEO Optimization
    FAQ schema, AI-Overview-ready content, ChatGPT/Perplexity citation patterns
  • Mobile-First Design
    70%+ of service searches are mobile — every page tested at phone width first
  • Schema.org Markup
    LocalBusiness, FAQPage, Service schema embedded site-wide
  • Conversion Tracking
    GA4 + GTM + form-submission events wired to real outcomes, not vanity clicks

Tech Stack

  • Next.js
    React framework, server-rendered
  • Astro
    Content-first static sites
  • TypeScript
    Type-safe JavaScript
  • Tailwind CSS
    Utility-first styling
  • Sveltia CMS
    Git-based content editor
  • Netlify
    Edge hosting & deploys
  • Cloudflare Turnstile
    Form spam protection
  • Schema.org JSON-LD
    Structured data for search + AI
  • Google Tag Manager
    Analytics + conversion events
  • SE Ranking
    Keyword research + rank tracking
  • BrightLocal
    Local rank tracking + citation audits
  • GitHub
    Version control + deploy triggers
Case study

Menu + hours + reservation in 90 seconds, or it lost

No ChegTech restaurant case study published yet. The mobile-first 90-second conversion logic is the closest pattern to local service emergency searches — same need for the answer to be visible without scrolling. The natural first restaurant project would be an independent in the Auburn / Tacoma / Puyallup corridor with an established reputation and a website that's failing the menu-hours-reservation test in ways that are costing reservations and walk-ins.

Greater Seattle

The local angle.

Greater Seattle's restaurant landscape rewards different conversion approaches by submarket. Capitol Hill, Ballard, and Fremont skew toward Resy / Tock for reservations and have heavier OpenTable competition. South King and Pierce restaurants (Auburn, Kent, Federal Way, Tacoma, Puyallup) lean more on Google Maps direct calls and walk-ins. Eastside (Bellevue, Redmond) is dense with chain competition where the independent's local SEO has to do extra work to surface.

More on the South King County market
FAQ

Common questions about restaurant web design.

PDFs aren't fully indexed by search engines, don't render predictably on mobile, and add download friction. HTML menus rank for menu-item queries ("birria tacos auburn," "pad see ew federal way"), look right on every device, and let AI assistants extract dishes correctly. PDF menus are one of the highest-impact things to fix on a restaurant site.

Yes — embed widgets and deep-link reservation buttons for all of the major platforms. The reservation should be one tap from the homepage and the menu page, not buried in a "reservations" submenu.

Toast and Square Online integrate as direct on-site ordering (no third-party commission). DoorDash, Grubhub, and Uber Eats integrate as deep-link buttons. The choice depends on your existing POS and whether direct ordering is worth the operational overhead vs the third-party commission.

Hours managed through a simple admin UI that pushes to the site, GBP, and reservation system simultaneously. Menu items managed similarly so adding/removing items doesn't require a developer. The maintenance overhead should be ~10 minutes a month, not 10 hours. [See pricing →](/pricing)

Ready to talk about your restaurant site?

Project-by-project. No retainers, no contracts. Starting at $2,000.